This month, vegan chain Neat Burger opened its third location in the Soho neighborhood of London, England. Neat Burger locations, including the newest Soho outpost, offer a menu consisting of vegan cheese burgers, Chick’n burgers, hot dogs, tater tots, ice cream and milkshakes, along with kids meals. The brand was created by seven-time Formula One champion and vegan advocate Lewis Hamilton in collaboration with hospitality group The Cream Group and Beyond Meat investor Tommaso Chiabara.
Global expansion
In 2019, Hamilton opened the first Neat Burger location in Central London and quickly expanded to a second location in the Camden neighborhood. He plans to open six additional Neat Burger locations in London and expand globally over the next two years with 14 international franchises in cities such as New York and Los Angeles.
Restaurants in the United Kingdom will be closing for dine-in this week due to new COVID-19 restrictions but delivery is available through platform Deliveroo—which named Neat Burger the Best Vegan Restaurant of 2020 during its annual awards this month.
